In a digital age, the making, distribution, and consumption of images is perhaps our most fundamental activity. It deserves, therefore, to be carefully thought about from a philosophical perspective and, for me, Jean Baudrillard does a better job than most at this.
For Baudrillard, iconography is not innocent. In fact, it plays a complicit role in what he terms the perfect crime and by which he refers to the extermination of singular being via technological and social processes bent on replacing real things and real people with a series of images and empty signs.
For Baudrillard, iconography is not innocent. In fact, it plays a complicit role in what he terms the perfect crime and by which he refers to the extermination of singular being via technological and social processes bent on replacing real things and real people with a series of images and empty signs.
Ironically, in this world of simulacra and simulation the image can no longer even imagine the real, because it has itself become the real: "It is as though things had swallowed their own mirrors and had become transparent to themselves ... full in the light and in real time ... forced to register on thousands of screens" [1] in high definition.
When this happens, we pass beyond representation towards obscenity; a state wherein everything and everyone is "uselessly, needlessly visible, without desire and without effect" [2]. People who indecently expose themselves in this game of cyber-exhibitionism are left without secrets, without shadows, without charm. They become, if you like, ghosts in the machine, forced to confront the possibility that life can no longer be experienced except within the emotional parameters of Facebook.
When this happens, we pass beyond representation towards obscenity; a state wherein everything and everyone is "uselessly, needlessly visible, without desire and without effect" [2]. People who indecently expose themselves in this game of cyber-exhibitionism are left without secrets, without shadows, without charm. They become, if you like, ghosts in the machine, forced to confront the possibility that life can no longer be experienced except within the emotional parameters of Facebook.
But maybe, when everything has finally been put on view, we'll realise that there was nothing to be seen after all. Maybe, those who live by the image will die by the image. And maybe we'll find a way to overcome our own narcissistic and voyeuristic image-fetishism; to smash a great hole in the Universal Screen and experience the wild chaos that lies beyond in the world of objects and actual entities.
Doubtless, this will require a certain innocence on our part and the development of what has been termed speculative realism. That is to say, a philosophy that insists there is more to the world than a play of appearances and that objects have a mind-independent reality; i.e. they exist regardless of whether we are thinking or observing them.
Doubtless, this will require a certain innocence on our part and the development of what has been termed speculative realism. That is to say, a philosophy that insists there is more to the world than a play of appearances and that objects have a mind-independent reality; i.e. they exist regardless of whether we are thinking or observing them.
Iconographers and idealists believe there is a permanent correlation between reality and its representation. They become sceptical about anything outside the world of their own making - it is unthinkable, they say, that the unfilmable might exist! And yet, things-in-themselves do exist and there's a mysterious, partly invisible or withdrawn world of such things that constitute a reality that is completely indifferent to our existence and vain attempts to conceptualize it.
Why vain? Because the attempt to visualise and transcendentally guarantee the world in a manner entirely for our own convenience, is fundamentally an attempt to deny reality in all its inhuman and malevolent reality. An image is thus always a kind of anthropocentric conceit, or caricature. That's why a photograph of a horse, for example, is not the same as an actual horse that we might feed sugar lumps to, or be kicked in the head by: "the camera can neither feel the heat of the horse ... nor smell his horsiness", it merely captures "one dreary bit of ... his static external form" [3].
Even at its best, cinema never really encounters the world; it just puts a filmy-imaginative veneer over reality, or what might be described as a "luminous but impoverished plane of explicit awareness" [4].
Even at its best, cinema never really encounters the world; it just puts a filmy-imaginative veneer over reality, or what might be described as a "luminous but impoverished plane of explicit awareness" [4].
The good thing is that herein lies hope: for what we learn from this is that the world is inexhaustible and objects virtually indestructible, because essentially unknowable. The image kills - but only partly; it deadens, but does not make dead. And so for all the attempts to dissolve the world and rid it of substance, objects (including human beings) stubbornly refuse to be abstracted away or transmuted into pure light and colour.
Ultimately, matter returns in all its solidity and menace and the object extracts its revenge.
Notes:
[1] Jean Baudrillard, The Perfect Crime, trans. Chris Turner, (Verso, 1996), p. 4.
[2] Jean Baudrillard, The Intelligence of Evil or the Lucidity Pact, trans. Chris Turner, (Berg, 2005), p. 94.
[3] D. H. Lawrence, Sketches of Etruscan Places and Other Italian Essays, (CUP, 1992), pp. 127, 128.
[4] Graham Harman, Towards Speculative Realism, (Zero Books, 2010), p. 112.
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