Stanford University Press (2015)
I.
I might not share Byung-Chul Han's political views, but I certainly share many of his influences and points of reference; Nietzsche, Barthes, and Baudrillard, for example, all of whom feature in this essay on an ideal that has become central to public discourse in the 21st-century and which functions as one of the most pernicious of our contemporary mythologies.
As Han notes in his preface, today the term transparency "is haunting all spheres of life" [a]. People operating in the social sector, science, business, politics, and the media, all pride themselves on their openness and insist they have nothing to hide; that they are fully accountable.
But Han sees through this neoliberal (and porno-utopian) fantasy of the Transparenzgesellschaft and indicates the dangers of losing mystery, shadow, and privacy. According to Han - and as we will discuss below - the dictates of transparency enforce a totalitarian
system of openness at the expense of other (older) social values such as shame,
secrecy, and trust.
Ultimately, more information does not mean more freedom, it means greater control, and as "total communication and total networking run their course, it proves harder than ever to be an outsider, to hold a different opinion" [vii]; consensus and conformity are two key terms within this new order of transparency. When everything and everyone is coordinated on Facebook then, as Jello Biafra predicted long ago, it's California über alles ... [b]
II.
The Society of Positivity
Although totalised transparency will ultimately result in terror, the society of transparency ironically manifests itself "first and foremost as a society of positivity" [1].
We used to think that the smiling face of the politician or salesman was just a mask, behind which lay the ugly reality. But now we know that the smiling face is the truth - just as we have come to understand that the phrase have a nice day is a moral imperative. For fascism not only compels speech, as Barthes pointed out [c], it demands active participatation 24/7.
Whoever optimistically thinks woke liberalism will lead in all its positivity to a better world, has failed to understand the significance of the sign above the gates to Hell which reads: Built in the name of Love [d].
Similarly, as Han writes:
"Whoever connects transparency only with corruption and the freedom of information has failed to recognize its scope. Transparency is a systemic compulsion gripping all social processes and subjecting them to deep-reaching change. [...] This systemic compulsion makes the society of transparency a calibrated society. Herein lies its totalitarian trait: 'New word for Gleichschaltung: Transparency.'" [2]
Han is quoting the German writer Ulrich Schacht here [e]. Later, he quotes Baudrillard in order to provide the following memorable definition: "The society of positivity is dominated by the 'transparency and obscenity of information in a universe emptied of event'." [2] [f]
A universe emptied of event - i.e., one in which there is no possibility of a new world erupting within the known world - is also a universe devoid of Otherness and singularity; what Han - again borrowing from Baudrillard - calls the hell of the Same.
Now, clearly, sometimes the human soul needs sameness (stability, predicability, etc.), "where it can be at home without the gaze of the Other" [3] and not swept up in perpetual chaos. But this is not an argument for the elimination of all difference and becoming.
Similarly, whilst a cerain amount of openness and transparency is healthy, the idea of "completely surrendering the private sphere" [3] is naive and misaken. Ultimately, "human existence is not transparent, even to itself" [3]. To put this in psychoanalytic terms, the id remains largely hidden to the ego:
"Therefore, a rift runs through the human psyche and prevents the ego from agreeing even with itself. This fundamental rift renders self-transparency impossible. A rift also gapes between people. For this reason interpersonal transparency proves impossible to achieve. [...] The other's very lack of transparency is what keeps the relationship alive." [3]
Compulsive transparency in the name of ideological positivity and a will to knowledge, lacks a sensitivity to the import of secrecy and for what Nietzsche termed the pathos of distance. The attempt to illuminate (and expose) everything and everyone under the same bright searchlight, "only makes the world more shameless and more naked" [4].
In sum: we require a little negativity, a little shadow, even a little corruption in all spheres; negative thoughts and feelings - somewhat paradoxicaly - make happy and keep sane. An excess of positivity ends in exhaustion and depression. Click the like button if you agree ...
The Society of Exhibition
How do you know a sacred object when you see one? It's always hidden from view; the holy is not transparent. It's value depends upon its actual existence rather than its exhibition; the fact that it is what it is, even if it is withdrawn and separated off.
Within the society of positivity, however, seeing is believing; "things become commodities, they must be displayed in order to be; cult value disappears in favour of exhibition value" [9]. But this compulsion for display "that hands everything over to visibility" [9] results in objects losing their aura, defined by Walter Benjamin as a thing's unique existence within time and space [g].
This holds true for people too - and the human countenance ...
If the last trace of aura can be found in a beautiful old photograph, digital technology assures "that the 'human countenance' has become a mere face that equals only its exhibition value" [10] on social media. All imperfections and blemishes and signs of aging are removed [h], even though it's these things that make us unique; the negativity of time, for example, playing a constitutive role.
Transparency desires perfection, but it doesn't allow for transcendence. And digital photography is transparent photography: "without birth or death, without destiny or event" [11], says Han. However, whilst I understand the argument he's making (borrowed from Heidegger, Benjamin, and Barthes), I'm not sure I agree with it.
Or rather, even if it's true, I'm not sure I care, as I like the pictures taken with my i-Phone; even if - or perhaps precisely because - they lack "semantic and temporal density" [11]. Not every image needs to be meaningful or mournful; nostalgic or romantic.
And just because images are digitally reworked and circulated on social media, that doesn't necessarily mean they are obscene [i], or that the objects made visible have had their inherent nature compromised. I tend to agree with Graham Harman, objects cannot be exhausted by their relations with other objects - including a human being with a camera - meaning that they retain an excessive reality that is always unseen, unknown, withdrawn.
And whilst the exhibiting and exploiting of bare life is pornography to one man, it's the laughter of genius to another [j] ...
The Society of Evidence
This opening paragraph could have come from my Illicit Lover's Discourse (2010):
"The society of transparency is hostile to pleasure. Within the economy of human desire, pleasure and transparency do not fit to gether. Transparency is foreign to libidinal economy. Precisely the negativity of the secret, the veil, and concealment incite desire and make pleasure more intense. That is why the seducer plays with masks, illusion, and appearances." [15]
In some ways, I still agree with this and feel sympathetic; I like Baudrillard's suggestion that after the orgy comes the masked ball. And Han is right, I think, to insist that transparency spells the end of erotic fantasy and results in the pornification of society.
On the other hand, however, all that talk of desire and libidinal economy, etc. makes me feel a bit weary and as if I've travelled back in time. One of the reasons I decided to read Byun-Chul Han's work was because I wanted to see what a celebrated 21st-century philosopher had to say and I have to admit that I'm a little disappointed - despite its brilliance - to basically find a reworking of all the usual suspects (authors one read twenty or thirty years ago).
Still, just like the famous Icelander Magnus Magnusson, having started this examination of Han's text, I'll finish it and readers may join me in part two of this post by clicking here (or, if they wish, leap ahead straight to part three by clicking here).
Notes
[a] Byung-Chul Han, The Transparency Society, trans. Erik Butler, (Stanford University Press, 2015), p. vii. Future page references will be given directly in the post. Note also that the chapter titles given in bold are taken from the essay itself and are not of my invention.
The book was originally published in Germany as Transparenzgesellschaft, (Matthes & Seitz Verlag, 2012).
[b] Jello Biafra was lead vocalist with the American punk band the Dead Kennedy's. 'California Über Alles' was their debut single (released June 1979). It was re-recorded for the album Fresh Fruit for Rotting Vegetables (Cherry Red / Alternative Tentacles, 1980): click here for this later (faster) version. It describes the triumph of soft fascism which, arguably, the transparency society is in the process of realising.
[c] See Roland Barthes, 'Inaugural Lecture, Collège de
France', (January 7, 1977), trans. Richard Howard, in A Roland Barthes Reader, ed. Susan Sontag, (Vintage, 1993), pp. 457-78.
[d] See Dante's Inferno, III, 5-6.
Note that Nietzsche famously describes this as a naive error on Dante's part, however, and says that it would have been more telling if he'd placed a sign above the Christian Paradise reading: 'Eternal hate created me as well'. See On the Genealogy of Morality, I. 15.
[e] See Ulrich Schacht, Über Schnee und Geschichte, (Matthes & Seitz, 2012), journal entry for June 23, 2011.
[f] Jean Baudrillard, Fatal Strategies, trans. Phil Beitchman and W.G.J. Niesluchowski, (Semiotext[e], 2008), p. 45.
[g] See Benjamin's crucial essay 'The Work of Art in the Age of Mechanical Reproduction' (1936). It can be found in Illuminations: Essays and Reflections, ed. Hannah Arendt, trans. Harry Zohn, (Schocken Books, 2007), pp. 217-251.
[h] Han writes: "Exhibition value above all depends on beautiful looks." [12]
Again, maybe that's true, but is that the worst thing in the world? The ancient Greeks also valued good looks, believing such to not only show that they were blessed by the gods, but possessed of a beautiful soul. They even had a phrase for someone who was both attractive and virtuous: kalos kagathos [καλὸς κἀγαθός]. I'm always a bit suspicious of those who seem to sneer at physical beauty, though I assume that Han is here talking about a fixed ideal of beauty based on stereotypical attributes and lacking any complexity or mystery.
[i] Byung-Chul Han is borrowing the term obscene from Baudrillard, who defines it in Fatal Strategies as the "more visible than visible" [p. 30]. I don't disagree that hypervisibility, in as much as it lacks and challenges the negativity of what is hidden and kept secret, is obscene, but I don't think that obscenity ever truly prevents the object from dwelling in peace. For as I go on to say in the post, objects always find a way to elude us and retain their darkness.
[j] I'm paraphrasing D. H. Lawrence in 'Pornography and Obscenity', see Late Essays and Articles, ed. James T. Boulton, (Cambridge University Press, 2004), p. 236. My italics. I'll return to Han's thoughts on porn when I discuss chapter 4 of his book. See also the post on The Agony of Eros (2017): click here.
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