16 Jan 2015

Miley Cyrus Meets Roland Barthes

Miley Cyrus by Cheyne Thomas / V Magazine 


I'm not a great fan of the 22 year-old American performer Miley Cyrus, but I am very much taken with this snapshot of her in a bathtub currently doing the rounds on social media. 

Why? Because, in Barthesian terms, it strikes me as a genuinely erotic photograph which produces the key element for disturbing the more general field of interest or studium. That is to say, the picture affords that which projects out of the image like an arrow and pierces me as viewer with a certain poignant fascination or delight. This is what Barthes terms the punctum. He writes:

"Many photographs are, alas, inert under my gaze. But even among those which have some existence in my eyes, most provoke only a general and, so to speak, polite interest: they have no punctum in them: they please or displease me without pricking me: they are invested with no more than studium." [27]

I know exactly what he means: when one glances casually at the many images of Miss Cyrus available online, one feels at most a rather flaccid degree of vague desire; she's alright, but, in or out of her clothes, it makes very little difference. There's no real surprise or delight; I might like the pictures or find them interesting, but I do not love them.  

This, in fact, is very often the problem with pornographic images; they are too homogeneous or unary. That is to say, they transform reality without making it vacillate. The erotic photograph, on the other hand, is a pornographic image that has been fissured and which gives us troubling details and untimely objects to distract our attention from the otherwise banal and exclusive presentation of sex. 

These supplements are what seduce us and they are often contained in the picture purely by accident (they attest neither to the photographer's intent nor technical ability). Often, we cannot even say what it is that arrests our gaze and constitutes a punctum: "What I can name cannot really prick me", says Barthes [51].

And so - returning to the above photo of Miss Cyrus - I'm not entirely sure what it is I find so captivating and loveable about the picture; is it her eyes, the position of her arms, the towel on her head, the bracelet, the smallness of her breasts, the stick-out ears, or is it the soap bubbles?

"The effect is certain but unlocatable, it does not find its sign, its name; it is sharp and yet lands in a vague zone of myself; it is acute yet muffled, it cries out in silence. ... Nothing surprising, then, if sometimes, despite its clarity, the punctum should be revealed only after the fact, when the photograph is no longer in front of me and I think back on it. I may know better a photograph I remember than a photograph I am looking at, as if direct vision oriented its language wrongly, engaging it in an effort of description which will always miss its point of effect, the punctum." [51-3]

Miley looks so lovely and fresh-faced, so innocent and defiant in her nakedness, that it's distressing to realise at last that there exists another type of punctum - one not of form, but of intensity and which is related to time. For no matter how young and vital the subject, every photograph tells the same story: she is going to die

That's the final challenge of every photograph: however brilliantly they seem to capture the moment and the excited world of the living, each picture contains the imperious sign and certainty of future death. They excite our fascination and our desire, but, ultimately, they make us want to cry ...      
 

See: Roland Barthes, Camera Lucida, trans. Richard Howard, (Vintage, 2000).

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