Showing posts with label facial recognition technology. Show all posts
Showing posts with label facial recognition technology. Show all posts

17 Jul 2015

Artificial Intelligence and the Question of Racism (The Case of Jacky Alcine)


Jacky Alcine and Friend - laughing and posing for selfies 
in a manner that is all too human 


One of the more disconcerting stories doing the digital rounds at the moment concerns Google's amazing new picture service which lets you store (and edit) unlimited images online. So far, so good. 

But Google Photos also automatically stores the images under a wide but predetermined variety of category headings using the latest advances in Artificial Intelligence to identify objects. And this is where the problems begin; including the problem of racism as an inbuilt feature of technology.  

Thus, embarrassingly for Google, the case of Jacky Alcine, an African American, and his female friend, also black, who were both labelled as gorillas! 

Now, whilst there's nothing essentially wrong or shameful with looking like an ape - we are apes! - of course this issue needs to be understood within the cultural context and long history of racism. This is what makes this case of mistaken identification in the words of a Google executive, "100% not okay". 

To their credit, Google acted swiftly to rectify the situation, apologised to Mr. Alcine and his friend, and issued a statement expressing their genuine sorrow at the upset caused. But still the question tweeted by Mr. Alcine, himself a computer programmer, not of how this happened, but why, remains discreetly passed over in silence. 

For whilst we can all understand glitches in the technology involved and accept that more work needs to be done, the key question concerns the kind of image data that was collected and used by Google in the first place. It's here that an unconscious cross-race effect enters in. For when engineers attempt to teach a machine what a human being looks like by showing it the happy white faces that belong to the majority of their fellow employees in Silicon Valley, then unintended (but nonetheless real and just as offensive) racist consequences follow.

Somewhat depressingly, though unsurprisingly perhaps, it seems that just as the White Man is modelled in the image of God, so is Sonny made in the image of his pale-faced creator and comes with bias built in as standard ...