Two girls in Newcastle (1970)
Photo by Laszlo Torday
I.
The other day, on a sunny afternoon, as Ray Davies would say, I attended a meeting of the Subcultures Interest Group (SIG), held in a fifth floor room at the London College of Fashion, located, for those who don't know, on the East Bank of the Queen Elizabeth Olympic Park, Stratford.
After discussing the graphic design of Dave King - the one who designed the Crass symbol; not the one who designed the Anti-Nazi League logo - and the contents of an upcoming issue of SIG News, there were three short presentations, including one by a canny lass dressed in a vintage outfit called Jasmine Howard; a Fashion Cultures and Histories student, writing her MA dissertation on class and clothing in the North East of England in the mid-late 1960s [1].
II.
More interested in the women who lived and worked and raised families in the small towns and villages rather than big cities such as Newcastle, Ms Howard argued that her grandmother was not only a long way geographically from Swinging London and its youth-driven cultural revolution, but essentially belonged to a different world from the one inhabited by Twiggy and Jean Shrimpton.
And, after looking at a photo of her grandmother on her wedding day in comparison to a London model wearing one of the lastest Mary Quant designs, one has to agree.
But that's not to say that Jasmine's granny didn't look lovely; futuristic minimalism and space-age fashion is all well and good, but there's nothing wrong with looking neat and tidy in a more traditional sense and wearing garments that are a little more down to earth and designed to last.
My own mother, who was from the North East, but moved south after marrying in 1948, never had much money to spend on clothes and wasn't very much interested in fashion. Nevertheless, she always made sure she looked respectable when she left the house; always with makeup and never with bare legs or bare head.
Back then, people would refer to themselves as working class and proud, which, amongst other things, implied they took care of their appearance, but didn't necessarily feel the need to wear silver miniskirts and go-go boots.
III.
Having said that, as the North East fashion historian Caroline Whitehead [2] reminds us, there were young women (and young men) in the North East during the sixties - certainly in the large cities, but also, I suspect, in the smallest towns and villages - who were bang on trend and keen to keep up with all the latest fashions from London, even if they couldn't afford to buy such and had to make their own outfits or buy cheap knock-off designs by mail order.
I can't imagine, for example, that if you were a student at the Newcastle College of Art and Industrial Design [3] in the 1960s, you were dressed either like Jasmine's granny or my mother and, if one can judge from the clothes worn by Thelma and all the other likely lasses [4], by the early-mid 1970s many women in the North East were now wearing colourful outfits, often with very short hemlines.
Notes
[1] The two other presentations were made by Nael Ali and Eylem Boz; the former spoke on the symbol of the wolf within black metal; the latter, on the way in which social media and other forms of digital communication transformed emo in the early 21st century. My thoughts on these papers can be read here and here.
[2] Whitehead organised an event celebrating local history month on 1 May, 2010, at Newcastle City Library, which examined the impact that the 1960s had on the North East. She gave an illustrated talk entitled 'The Sixties Revisited: Dedicated Followers of Fashion'. Tony Henderson's article on this event in the Chronicle can be found online by clicking here.
[3] Newcastle College of Art and Industrial Design was a key institution in the NE region in the 1960s. It eventually merged with other colleges to form Newcastle Polytechnic (now Northumbria University).
[4] I'm referring here to the female cast of Whatever Happened to the Likely Lads (BBC TV 1973-74), led by Brigit Forsyth as Thelma Ferris (née Chambers). See the post dated 2 December 2023: click here.