Postmodern Approaches to Literature 3: The Pleasure of the Text (Part I)

Marilyn being pleasured by James Joyce

The Pleasure of the Text, published two years after 'From Work to Text', clearly picks up from where the latter left off. It offers us not a poetics, but an erotics of reading. And, also, a challenge to all forms of moral asceticism and militancy which have no time for sensual pleasure and despise the body. Barthes explained to an interviewer at the time:

"I felt that today’s intellectual language was submitting too easily to moralizing imperatives that eliminated all notion of enjoyment, of bliss. In reaction, I wanted therefore to reintroduce this word [pleasure] within my personal range, to lift its censorship, to unblock it, to un-repress it." [1991]

This, actually, was quite a daring thing to do and it lost Barthes many friends and supporters (even as it won him a new, wider readership). I suspect that a lot of the continued hostility aimed towards postmodern approaches to literature and to life is that they don’t take themselves too seriously and concern themselves with pleasure. Nothing enrages the puritan more than this - unless it's logical inconsistency and The Pleasure of the Text opens by imagining a figure who "abolishes within himself all barriers, all classes, all exclusions, not by syncretism but by simple disregard of that old spectre: logical contradiction" [1990].

Over the course of some 46 fragments spread over 67 pages and arranged alphabetically by title (i.e. arbitrarily), Barthes speaks in favour of such an anti-Socratic hero who mixes every language and endures the mockery of moral-rational society without shame. And he reveals him to be "the reader of the text at the moment he takes his pleasure" [1990].

But for Barthes there are two types of pleasure; the pleasure of the text, which he terms jouissance and the pleasure of the work, for which he uses the common word plaisir. Of course, there is no absolute distinction between them and Barthes freely admits that his use of such an opposition is here, as elsewhere, purely provisional and strategic:

"The opposition 'pleasure/bliss' is one of those voluntary artificial oppositions for which I’ve always had a certain predilection. ... These oppositions shouldn’t be taken literally; for example, by asking if such and such a text belongs to the order of pleasure or of bliss. These oppositions are intended above all to clear more ground, to make headway - just to talk and write." [1991]

But, having said that, Barthes does then qualify this statement by adding: "the difference between the two words is still quite real ..." [1991]. What, then, is this real difference?

In ‘From Work to Text’ Barthes puts it this way:

"Certainly there exists a pleasure of the work ... I can delight in reading and re-reading Proust, Flaubert, Balzac ... But this pleasure, no matter how keen and even when free from all prejudice, remains in part (unless by some exceptional critical effort) a pleasure of consumption; for if I can read these authors, I also know that I cannot re-write them ... and this knowledge, depressing enough, suffices to cut me off from the production of these works ... As for the Text, it is bound to jouissance, that is to a pleasure without separation." [1977]

Throughout The Pleasure of the Text he expands upon and plays with this distinction, using a libidinally material and perverse language of gay desire; words such as cruise, for example, coming to prominence. The language used is also significantly informed by Lacanian psychoanalysis. For Lacan, famously, the unconscious is structured like a language and the subject - thought of primarily as a desiring subject - is perpetually seeking out the lost object of their desire. As Mireille Ribière writes:

"The prime function of language, and hence literature, is to signify this fundamental sense of loss. Therefore, desire is the force that drives reader and writer endlessly to go from signifier to signifier in search of fulfilment and pleasure."

The most erotic aspect of a text, for Barthes, is not found in any sexual description or pornographic representation as such, but in the language deployed and the very structure of sentences. This is what he loves most about the writings of Sade for example; the pleasure of reading him clearly proceeds from the fact that not only does he bring together different types of writing and create many new words and concepts, but that "pornographic messages are embodied in sentences so pure they might be used as grammatical models" [1990]. Emphasizing the erotic aspect of jouissance, Barthes concludes his fragment on Sade:

"The pleasure of the text is like that untenable, impossible, purely novelistic instant so relished by Sade’s libertine when he manages to be hanged and then to cut the rope at the very moment of his orgasm, his bliss."
[1990]

What Barthes is excited by then, is the thought of a limit or of an edge between two terms and the pathos of distance (or break) between them. He doesn’t want the destruction of culture or of narrative; he wants these things to be taken to the point at which they are lost and we too lose ourselves in some manner.

Can classic works promise us this experience of bliss or are they strictly tied to a form of pleasure which simply reaffirms cultural convention and our sense of self? Barthes, often thought of as a champion of the nouveaux roman, surprisingly still seems to have a lot of time for the works of the great 19thC authors. For he suggests that if we read them in a writerly manner - unconcerned with the integrity of the text - and at our own pace or rhythm - bypassing those passages or pages which we find boring - then we may yet find them newly pleasurable: "Thus what I enjoy in a narrative is not directly its content or even its structure, but rather the abrasions I impose upon the fine surface: I read on, I skip, I look up, I dip in again." [1990]

Of course, this has "nothing to do with the deep laceration the text of bliss inflicts upon language itself" [1990], but it does mean that we can develop an approach to literature which allows us still to read a work like War and Peace without nodding-off and having the book fall from our hands. Ironically, the only way to read the more avant-garde texts is to go slowly and carefully through them in a leisurely, aristocratic manner. Try to read a novel by Philippe Sollers or Maurice Blanchot quickly and it will become "inaccessible to your pleasure" [1990].

And so, to reiterate, we have two types of text: the text of pleasure that "comes from culture and does not break with it", linked to a "comfortable practice of reading" [1990]; and the text of bliss that "imposes a state of loss, the text that discomforts ... unsettles the reader’s historical, cultural, psychological assumptions, the consistency of his tastes, values, memories, brings to a crisis his relation with language" [1990].

The reader can thus enjoy the satisfaction of plaisir which guarantees their subjective consistency, or the promise of its loss via jouissance.


Bibliography

Roland Barthes, 'From Work to Text', essay in Image Music Text, trans. Stephen Heath (Fontana Press, 1977).

Roland Barthes, The Pleasure of the Text, trans. Richard Miller, (Basil Blackwell, 1990).

Roland Barthes, ‘Twenty Key Words for Roland Barthes’, interview in The Grain of the Voice, trans. Linda Coverdale, (University of California Press, 1991).

Mireille Ribière, Barthes: A Beginners Guide (Hodder and Stoughton, 2002).

Note: this and the two related posts have been assembled from extensive notes made for a course entitled Postmodern Approaches to Literature, that I taught at Morley College, London, in the Spring of 2010. To read PAL 1 click here. To read PAL 2 click here. To go to part two of this post click here.

This post is dedicated to Gail who asked 'Why read Barthes?'

O Wonderful Machine: Nihilism and the Question Concerning Technology (Part II)

"What is dangerous", writes Heidegger, "is not technology. ... The essence of technology, as a destining of revealing, is the danger." Developing this crucial point, he writes:

"The threat to man does not come in the first instance from the potentially lethal machines and apparatus of technology. The actual threat has already afflicted man in his essence. The rule of enframing threatens man with the possibility that it could be denied to him to enter into a more original revealing and hence to experience the call of a more primal truth."

In other words, the essence of technology - something that exists long  before the modern machine age - is a way of revealing so monolithically powerful and expansionist that it threatens to overwhelm man and prevent him from discovering any other possible becoming. Heidegger calls this revealing Ge-stell, a term commonly translated into English as ‘enframing’. He argues that this revealing that rules with technology doesn’t allow anything to come forth in its own right. Rather, it acts as a ‘challenging’ or ‘provocation’ [Herausfordern] “which puts to nature the unreasonable demand that it supply energy which can be extracted and stored as such”.

Thus, for example, a tract of land “is challenged in the hauling out of coal and ore. The earth now reveals itself as a coal mining district”. But, more than this, it also reduces man to the status of ‘human resource’ or ‘standing reserve’ [Bestand] in service to technological purposes.

Interestingly, Lawrence also illustrates his thinking on the question concerning technology with reference to the coal mining industry. In Women in Love, for example, Gerald Crich acknowledges his destiny as someone caught up in an ideal-material struggle “with the earth and the coal it enclosed ... to turn upon the inanimate matter of the underground, and reduce it to his will”.

Prior to this, in The Rainbow, we encountered Tom Brangwen, another coal boss of the view that men belong entirely to their jobs and that outside of the great social-industrial machine of work man had become “a meaningless lump – a standing machine”.

Ursula, fundamentally hostile to her uncle's thinking and keen to imagine a different human future, nevertheless understands the horrible fascination of lives subjected to technology and the power of money; aware that there is a perverse satisfaction  to be gained from such subjection. Even, it is suggested, via machinic servitude man achieves his consummation and immortality, Lawrence arguing not that technology makes us less human, but, on the contrary super-human. Thus it is that Gerald Crich is transformed into a modern Prometheus and fulfils the great promise of science; namely, that man too can attain infinite power (or, perhaps more accurately, infinite knowledge, which, for modern man, is one and the same thing).

The question becomes: what will man do with this unlimited power-knowledge? Will he use it to transform himself and his world, or destroy himself and the natural environment? On the level of utility and abstraction we have made ourselves into lords of production, but we have also arrived at the very edge of an abyss: “Present-day man is of the lowest rank", writes Blanchot, "but his power is that of a being who is already beyond man: how would this contradiction not harbour the greatest danger?”

It is for this reason that Nietzsche predicts that modern nihilism will result in great wars and violent upheaval on an unprecedented scale. However, oblivious or indifferent as men like Gerald Crich are to such dangers, they press on in their quest to see life entirely dominated by mind and a will that is negative in direction and composed of predominantly reactive forces seeking the ego’s triumph over all that lies external to it. By bringing everything into the realm of knowledge and reducing the world to information, Gerald is able to master and manipulate existence, determining its truth via reference to his own learning. Thus, in this manner, as George Steiner correctly notes, the self becomes “the hub of reality and relates to the world outside itself in an exploratory, necessarily exploitative way”. 

But no matter how much Gerald knows, still he feels strangely empty; “as if the very middle of him were a vacuum”. And as this feeling becomes increasingly acute, his voraciousness grows: “And to stop up this hollowness, he drags all things into himself”. Such rampant egoism and greed is condemned repeatedly in the writings of both Nietzsche and Lawrence and yet it remains almost definitional of modern man who, it seems, will not rest content until he has “killed the mysteries and devoured the secrets”.

Clearly, if a change is to be made to a new mode of living then modern man must find someway to overcome his conceit and what Keith Ansell-Pearson describes as his “paranoid and phobic anthropocentrism”. To do so will not be easy and will involve a self-overcoming and a confrontation with our deep-rooted idealism. And yet, to return to Heidegger’s text concerning the question of technology, we have already seen how hope lies precisely where and when we might least expect it; the hope of a radically different revealing to the one that presently holds sway.

Heidegger names this with the Greek term poiēsis and indicates by this a revealing that brings forth without provocation, having, as it does, an entirely different relation to matter. It is a revealing that may enable us to confront the essential unfolding of technology and survive our prolonged flirtation with nihilism.

However, to reiterate, it is the supreme danger of the above unfolding and flirtation which harbours the possible rise of the saving power. Thus instead of simply gaping at the technological as that in which we see our own diabolical genius reflected, we must attempt to glimpse that which is ambiguous and other contained in the essence of technology.

Of course, to simply catch sight of this does not mean we are thereby ‘saved’ - but we are “thereupon summoned to hope in the growing light of the saving power” and we are reminded that there was once a time and a place (i.e. ancient Greece) when poiēsis was also understood as belonging to technē and the fine arts, undifferentiated from any other technical ability, “soared to the supreme height of the revealing granted them”.

For Heidegger, as for Nietzsche, it was the arts that uniquely allowed the Greeks to enter into a direct relationship with the world of being and not merely a world of knowledge and representation; the arts which allowed them to dwell poetically on the earth and not merely live prosaically.

Can they do so again, now, for us? Heidegger is uncertain.

But, despite his pessimism, he seems to remain hopeful that one day the arts may once again be granted this highest possibility. Providing, that is, that there are still profound thinkers who remain astounded by and before this other possibility and who, via their questioning, may be able to incite a new becoming.

And so there remains a vital task for philosophy. For whilst the latter cannot itself provide the new, it can prepare the conditions under which the new might emerge. And whilst philosophy is neither able to predict or guarantee the future, still it allows for the possibility “that the world civilization that is just now beginning might one day overcome its technological-scientific-industrial character as the sole criterion of man’s world sojourn”.

Bibliography

Keith Ansell-Pearson, Viroid Life, (Routledge, 1997). 

Maurice Blanchot, 'The Limits of Experience: Nihilism', essay in The New Nietzsche, ed. David B. Allison, (The MIT Press, 1992).

Martin Heidegger, 'The Question Concerning Technology', essay in Basic Writings, ed. David Farrell Krell (Routledge, 1994).

Martin Heidegger, 'The End of Philosophy and the Task for Thinking', essay in Basic Writings, ed. David Farrell Krell, (Routledge, 1994). 

D. H. Lawrence, The Rainbow, ed. Mark Kinkead-Weekes, (Cambridge University Press, 1989).

D. H. Lawrence, Women in Love, ed. David Farmer, Lindeth Vasey and John Worthen, (Cambridge University Press, 1987).

D. H. Lawrence, 'The Crown', essay in Reflections on the Death of a Porcupine and Other Essays, ed. Michael Herbert, (Cambridge University Press, 1988).

George Steiner, Heidegger, (Fontana Press, 1989).

Note: Part one of this post can be read by clicking here.

O Wonderful Machine: Nihilism and the Question Concerning Technology (Part I)

Charlie Chaplin: Modern Times (1936)

According to Blanchot, Nietzsche is quick to grasp that all the modern world’s seriousness is confined to science and the "prodigious power of technology". Lawrence refers to this (poetically) as the triumph of the machine.

Whilst Nietzsche doesn't entirely deplore this fact, happy, for example, to support the experimental practices of science, he is by no means able to affirm the above development without reservation; not least of all because he identifies modern science as the descendant and heir of Christian moral culture. In other words, it's a machine-embodied unfolding of the ascetic ideal; an expression of mankind's pathological will to truth.

Thus, for Nietzsche, science and technology is fundamentally nihilistic in character, full of thinly veiled metaphysical prejudices and productive of reactive knowledge-forms which may yet prove fatal not only to the Christian moral culture from out of which it has grown, but to the possibility of culture per se as it puts on ice all the illusions which are necessary for the sustaining of culture and, indeed, life itself.

In addition to this fundamental antipathy between vital illusion and the pure knowledge drive, Nietzsche claims that science is incapable of serving as the foundation of culture because, unlike art, it knows nothing of “taste, love, pleasure, displeasure, exaltation, or exhaustion” and so cannot evaluate, cannot command, and cannot create. At best, when coupled to the huge resources of capitalism, science is capable of building a tremendous industrial-technological civilization, such as our own, but, for Nietzsche, this is not a genuine cultural formation because, whilst it is certainly capable of organizing the chaos of existence and constructing a monolithic system or network, it lacks style.

Style, insists Nietzsche, always involves the constraint of a single taste. But it is not merely the imposition of universal laws or categorical imperatives; nor does it seek to make all things and all forces familiar, similar, and predictable. The ideal abstractions of science may very effectively allow for the manipulation of the world and the subordination of life to a tyrannical knowledge form - logic - but this is not the same as mastery and the artist of culture is more than a mere systematizer.

Failing to make the distinction, the technocratic man of reason confuses bullying with a display of strength and mistakes force for power. This is perfectly illustrated in  Lawrence's novel Women in Love by the figure of Gerald Crich; a character driven to impose his will and authority over himself and his workers, just as he does over his red Arab mare. Gerald’s world, the world of industrial civilization, has been described earlier by Lawrence in The Rainbow:

“The streets were like visions of pure ugliness ... that began nowhere and ended nowhere. Everything was amorphous, yet everything repeated itself endlessly ...
   The place had the strange desolation of a ruin. ... The rigidity of the blank streets, the homogeneous amorphous sterility of the whole suggested death rather than life. ...
   The place was a moment of chaos perpetuated, persisting, chaos fixed and rigid.” 

If such a mechanical world essentially lacks style, so too does it entirely lack meaning. At best, it retains a strictly functional residue of the latter that allows it to continue to operate. How to give value back to such a world - and a little loveliness - is a concern shared by Nietzsche and Lawrence. They both fear, however, that so long as the nihilistic-scientific perspective retains its authority, there can be no revaluation. For such a perspective has not only made the barbarism of the modern world unavoidable, but it ensures the destruction of all other perspectives and modes of being.

And yet, perhaps there is hope to be found where we might have least expected to encounter it. This is one of the great lessons of encouragement given to us by Heidegger in his essay entitled ‘The Question Concerning Technology’. At the heart of this work are the following lines from Hölderlin: Wo aber Gefahr ist, wächst / Das Rettende auch.

Commenting on these lines, George Steiner writes:

“To realize that false technicity has edged the human race to the brink of ecological devastation and political suicide, is to realize also that salvation is possible ... It is in the very extremity of the modern crisis, in the very time of nihilistic mechanism, that hope lies ready.”

It is important that we avoid misunderstanding here; hope does not lie in the fruits of science and technology themselves and it is not, therefore, a question of accelerating the production and proliferation of ever-more sophisticated machines in the erroneous assumption that only a micro-chip can save us. If, on the one hand, technophobes who rebel naively against technology and curse it as the work of the devil should rightly be challenged, then, on the other hand, technophiles and neo-futurists who argue for an ever-greater technological manipulation of life deserve also to be met with critical resistance.

Heidegger would surely have agreed with Lawrence that “the more we intervene machinery between us and the naked forces, the more we numb and atrophy our own senses”. Thus, if we are to find our way into a new revealing, then we will have to find a way to creatively manifest these forces. And if we are to deepen our questioning of nihilism and technology, then we will need to resist the temptation of easy solutions and the blackmail of being either for or against science.

It is only via such a questioning - one that manages to touch on the essence of technology - that we can find hope. For it is only by daring to think the latter, which is to say, move closer to the very danger that threatens us, that “the ways into the saving power begin to shine” more brightly.


Bibliography

Maurice Blanchot, 'The Limits of Experience: Nihilism', essay in The New Nietzsche, ed. David B. Allison, (The MIT Press, 1992).
Martin Heidegger, 'The Question Concerning Technology', essay in Basic Writings, ed. David Farrell Krell (Routledge, 1994).
D. H. Lawrence, The Rainbow, ed. Mark Kinkead-Weekes, (Cambridge University Press, 1989).
D. H. Lawrence, 'Dana's Two Years before the Mast', essay in Studies in Classic American Literature, ed. Ezra Greenspan, Lindeth Vasey and John Worthen, (Cambridge University Press, 2003).
Nietzsche, 'The Struggle between Science and Wisdom', essay in Philosophy and Truth, ed. and trans. Daniel Breazeale, (Humanities Press International, 1993). 
George Steiner, Heidegger, (Fontana Press, 1989).


Note: Part two of this post can be read by clicking here.