The Vamp: In Memory of Theda Bara

I am a vamp, I am a vamp

Half woman, half beast
I bite my men and suck them dry
And then I bake them in a pie

I.

When young, I used to have a hand-painted t-shirt with a picture of an insanely beautiful and beautifully insane-looking woman dressed like Cleopatra. Reinforcing the idea of an ancient Egyptian queen whose name spelt trouble for many a man, were the words Death Arab.

I had no idea who she was; nor that Death Arab was, in fact, an anagram ...

II.

With her heavily kohl-lined eyes and outrageously revealing costumes, Theda Bara was one of Hollywood’s greatest silent film stars who first came to prominence as a seductress in the risqué 1915 production A Fool There Was (dir. Frank Powell); a movie that was refused a cinematic release in the UK by the British Board of Film Censors due to its illicit sexual theme.

In the above, Edward José plays a wealthy Wall Street lawyer and devoted family man, who, upon meeting Bara's vampish femme fatale on board a ship bound for England, falls completely under her spell.

All attempts by friends to persuade him to return to the straight and narrow are in vain and he plunges ever further into vice and blissful degradation: she ruins his career, wrecks his marriage and slowly drains him of his spunk; that vital mixture of masculine virtue and courage.


III.

Despite her exotic image, Theodosia Burr Goodman was not born in the shadow of the Sphinx, but, rather, in the American Midwest. Contrary also to what her publicists would have us believe, her father was not an Italian sculptor with an obsessive love of the female form, but a Jewish tailor originally from Poland.

After moving to NYC in 1908, Bara took up acting and between 1915 and 1919 she was the Fox studio's biggest star - even whilst she grew increasingly tired of being typecast. Sadly, however, an attempt to find a new role for herself in the theatre didn't pan out after her Broadway performance in The Blue Flame (1920) was savaged by the critics.

She made her final film, Madame Mystery, a short comedy for Hal Roach, directed by Stan Laurel, in 1926. In it, she parodied her own image as an occult-fixated vampire-woman, but by this stage the joke was over and if audiences laughed at all they were laughing at, rather than with Miss Bara.

The golden rule of showbiz is a simple one: Always give the public what they want. And, ideally, give it to them when they want it in a recognisable format. Then they'll keep on cheering and keep on buying tickets. But start to take yourself and your craft too seriously, and nine times out of ten you can look forward to a long retirement living in obscurity: To be good is to be forgotten, as Theda herself acknowledged.


IV.

A planned return to the movies in the mid-1930s, came to nothing. And a proposed biopic, starring Betty Hutton, that producers expressed an interest in making in 1949, also never materialized. Bara died six years later.

She was posthumously rewarded with a star on the Hollywood Walk of Fame in 1960. But, by this date, most of her work on film was either lost or destroyed; of the 40+ movies she made between 1914 and 1926, complete prints of only six still exist.

Nevertheless, her image is forever ingrained within the cultural imagination and her influence on cinema - particularly its enduring obsession with the femme fatale - cannot be overestimated.

Notes 

Lyrics quoted beneath the photo of Theda Bara (and friend) are from the song I Am a Vamp (1998), by Ute Lemper: click here to listen on YouTube. 

Anyone interested in watching a makeup tutorial presented by Talia Felix, in which she instructs viewers exactly how to achieve the Theda Bara look in all its horror sex vampire bat bite perfection, should click here.